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Discover “Diatomaceous Earth” Light, Yet Remarkably Powerful
The hidden power beneath the earth that makes the world cleaner — without chemicals.
What Is Diatomaceous Earth?
Diatomaceous Earth, or DE, is a natural mineral formed from the fossilized remains of microscopic algae known as Diatoms. Over millions of years, these remains settled and transformed into soft, porous silica rock rich in microscopic cavities. When ground into fine powder, DE becomes “light as dust” — yet one gram of it can contain billions of tiny pores, with a total surface area exceeding 1,000 square meters per gram. This extraordinary structure gives it exceptional absorption power for odors, moisture, and organic matter.
“Each gram of DE contains billions of microscopic sponges — quietly absorbing odors from the air.”
How Diatomaceous Earth Works
Absorption
The porous structure of DE acts like countless tiny sponges, absorbing odor molecules, moisture, and organic residues.
Adsorption
Its surface carries a mild electric charge that attracts and traps gas molecules such as NH₃ (ammonia) and H₂S (hydrogen sulfide) — the main causes of foul smells.
Natural Breakdown
In certain Cleena formulas, such as Cleena Pet and Cleena Waste, DE is combined with beneficial microbes that help accelerate natural decomposition of odor-causing organic compounds.
Clean Air Release
Once absorbed, DE gradually releases fresh, odor-free air — without relying on perfumes or masking agents.
All of these processes occur naturally — without chemicals, perfumes, or artificial fragrances.
Grades of Diatomaceous Earth Which One Is Safe?
Comparison Table: Food Grade vs Pool Grade
Why Cleena Eliminates Odors — Not Just Covers Them
Most sprays or chemical deodorizers mask odors with artificial fragrance. The odor doesn’t disappear — it’s simply overwhelmed by another scent. Cleena takes a different approach. Our Diatomaceous Earth absorbs odor molecules directly at the source, eliminating them naturally without perfume or harsh chemicals. Laboratory testing (ISO 17299) confirms that Cleena’s DE powder can reduce H₂S (rotten egg gas) and NH₃ (ammonia) by 85–90% within hours.
“We don’t make your home smell nicer — we make it truly odor-free.”
The Safety of Diatomaceous Earth
DE is an odorless, tasteless, inorganic mineral that does not dissolve in water. It is non-flammable, non-volatile, and leaves no toxic residues. The Food Grade DE used in Cleena contains less than 1% crystalline silica, making it safe for skin contact and inhalation under normal use.
Safety Tips
- Apply in well-ventilated areas.
- Avoid direct inhalation of powder.
- Keep out of reach of children and pets when not in use.
Diatomaceous Earth is approved by the USDA (U.S. Department of Agriculture)
for use in organic farms and health-related products.
Diatomaceous Earth and Sustainability
DE is a naturally occurring mineral that is biodegradable and part of the Earth’s life cycle. Once it loses its absorption efficiency, it can be safely mixed into soil — enriching it with silica, calcium, and magnesium that help plants grow stronger.
Using Cleena’s DE-based products not only eliminates household odors but also reduces dependence on chemical-based deodorizers and minimizes environmental waste.
“A gift from the earth — now caring for the earth in return.”
Summary – Why Choose Thai Diatomaceous Earth
Locally Sourced
Extracted from licensed Thai mines under strict environmental regulations
MSDS Certified
Tested and verified for heavy metal safety
Safe for Every Life
Suitable for humans, pets, and plants
Sustainable & Biodegradable
Naturally returns to the earth without pollution
Proven Odor Removal
Tested under ISO 17299 odor-reduction standards
“Light… Yet Incredibly Powerful”
“Ready to experience the natural power of Diatomaceous Earth?”
Real odor elimination. Proven safe. 100% natural.
Because this is the power of Cleena.